Nikon Inc. and Warner Music Group are uniting to host a star-studded residency at the upcoming South by Southwest® Music & Media Conference (SXSW®) in Austin, Texas. “The Warner Sound Captured by Nikon” will make its home at Austin’s famed La Zona Rosa, with two days and three nights of showcase performances slated for March 13th through 15th.
Artists from Atlantic Records, Warner Bros. Records and other WMG labels will appear live at these official SXSW showcases; all SXSW badge-holders are welcome. Among the artists will be such acclaimed acts as Santigold, B.o.B Wale & Meek Mill, fun., and Gary Clark, Jr. – a full line-up will be announced shortly.
WMG and Nikon are also teaming up to search for the next great music superstar via the “Your 1 Shot” contest. Bands/artists are invited to submit one live performance video to the “Your 1 Shot” contest site, located at http://www.talenthouse.com/nikon-perform-at-sxsw. One winner, courtesy of Nikon 1, will be selected by a stellar panel of music industry experts, including A&R executives from both Atlantic Records and Warner Bros. Records.
The winning artist or band will be brought in to Austin for a Wednesday, March 14th live performance at “The Warner Sound Captured by Nikon.” Artists’ submissions will be accepted through Monday, February 20th at 10 a.m. PST, with online voting set to run from February 21st through February 27th. The “Your 1 Shot” winner is scheduled to be announced on Tuesday, March 6th.
Follow @thewarnersound on Twitter for more announcements about WMG’s SXSW® showcases at “The Warner Sound Captured by Nikon.”